Visionary Patterns With✨Missoni✨

Featuring Missoni, a renowned family fashion creation by Ottavio Missoni and wife Rosita. Established in 1953, they began making knitwear in the basement of their home in Gallarate, Italy. And from generation to generation, their iconic patterns and styles live on. From retro styles to present charm, let us show you a deeper look at the current campaign!

“Angela Missoni is the Creative Director of the business and is committed to infusing the family brand with new energy, communicating new trends and ideas. Luca Missoni, Angela’s brother, is the Artistic Director of the Missoni Archives and is currently developing a project aimed at promoting and showing off the artistic heritage of the brand.”

Distinctive fluidity, natural allure, and motifs transcend with the spirit of time. Take an exclusive look at the Summer 2018 campaign and shop from our thoughtfully selected pieces now available at She.la!

“A meeting of shapes both linear and vaporous, fitted and fluid, diverse in lengths and volumes….in soft pastels, from pink to dusty azure, intermixed with lurex. Imprinted with multicolored motifs in stripes, lines, and zigzags.”

Gigantic pictorial patchworks by American artist Rachel Hayes are framed by White Sands National Monument and transformed into poetic multicolored extensions. Conceived by Angela Missoni, shot by fashion photographer Harley Weir, with top model Kendall Jenner.

Photo & Quote Courtesy: Missoni